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Agency
Independent
2023
Role
Creative & Art Director
Project
Oroo Beauty
Independent
2023
Team
Anis EL-Okde
Work
Creative & Art Direction
Logodesign
Brand Identity
Packaging
I am proud to share the branding and design work I completed for „Oroo,“ a premium skincare brand. I was responsible for the logo design, brand identity, and packaging, crafting a sophisticated and cohesive image that resonates with the target audience.
Design Concept: The „Oroo“ logo features modern, clean typography, reflecting elegance and simplicity. The packaging, characterized by neutral tones and a minimalist design, conveys purity and sophistication. High-quality materials and understated design elements highlight the brand’s premium quality.
Media Presence: I developed engaging social media ads, print advertisements for beauty magazines, and promotional materials, ensuring a cohesive and refined brand presence across all platforms.
Conclusion: This project showcases my ability to craft a cohesive and elegant brand identity, positioning „Oroo“ as a premium player in the skincare market. My work demonstrates a keen eye for detail and a deep understanding of luxury branding.